Maybe it’s time to stop asking Pandora how they feel about Apple’s pending entry into the streaming radio marketplace and start asking Spotify the same question. So argues GigaOm in this piece. And just-released data from the NPD Group tell the tale: One third (38 percent) of U.S. consumers surveyed reported that it is still [...]
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There remains a drumbeat among some broadcasters to install FM radio into mobile phones, but what happens when some new technology kills off those mobile devices? From Business Insider: There is a line of thinking that the smartphone era will perish almost as quickly as it began.This is, after all, the natural way of technology. [...]
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I was struck by the following exchange about radio’s relevance – or lack thereof – from Radio Ink: Entercom CEO David Field got the hair on his back up a little bit yesterday when speaking at a Wells Fargo Media Conference yesterday. When answering a question about whether radio was relevant anymore, Field said there’s [...]
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Apple is rumored to be launching a radio-like streaming service, and Bloomberg is missing the point. Yesterday, Bloomberg published a piece focused on Apple’s challenge to Pandora, yet it’s blind to the larger reality: Whatever targets a radio-like experience in mobile platforms (especially cars) and is advertising-supported is a significant challenge to ALL radio, not [...]
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We are witnessing the dawn of a new age: The rise of radio as a feature. That means “radio” isn’t simply a media category run by media institutions. It is now a feature of other categories – a feature of brands themselves – brands which are capable of monetizing that feature in the same way [...]
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…much like the one being staged in “secret” at the NAB Radio Show right now. And like that meeting, the purpose of mine is to plot radio’s digital future. Because, as we all know, the future of any industry is best mapped out by its leading executives, locked together in a private room with nary [...]
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That’s how Apple’s marketing chief, Phil Schiller, introduced the new iPhone yesterday. You can forgive the whiff of hyperbole because anyone who has any experience with Apple knows that its design aesthetic is 100% genuine and woven deep into its corporate DNA. It made me wonder, how often have we been able to say that about [...]
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Another day, another technology-driven way to undo advertising. Forget the fact that advertising is what pays for most of the content we enjoy on TV or radio. Apple was just granted a patent for technology that would allow users to switch seamlessly to their own audio or video files once ads started playing on their [...]
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Back in the day, Ries & Trout galvanized broadcasters by preaching the power of the “word.” Own one, they advised. Just one. This played well with a broadcasting audience for obvious reasons – we were and largely are in the audio business, and messaging in that business continues to be driven by words (I happen [...]
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Podcasts are emerging from the dungeons of iTunes in their own dedicated app. You can get it yourself here. If you’re a podcast fan, immediately all your podcasts populate the app under the “podcasts” tab. Nice – and way overdue. Most interesting is the “Top Stations” tab. Apple seems to be reconceptualizing “shows” or “series” [...]
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Dennis Clark – the producer of 102.7 KIIS FM Los Angeles morning show On Air with Ryan Secrest and consultant for leading morning shows around the world – has some deep insights on how to take your morning show to the next level. Download a PDF presentation here.
