Blog Archives

Here’s How Radio Gets MORE Important In Cars

I have written extensively about the challenges radio will have in cars with a dashboard which is built to sync with Apple Carplay and Android Auto. I have also written a lot about what happens to radio when cars drive themselves (hint: It gets ugly). But there’s another force out there and it’s a force in […]

Posted in alexa, amazon, android auto, apple carplay, Audio, car, ces, ford, future, in-car, listening, mark ramsey, mark ramsey media, Media, mobile, Moble Audio, radio, Radio's Future, ramsey-blog, sync, technology, trends

Now Any Car Is An Android Auto

The evolution of the car dashboard: It’s all some folks in radio want to talk about. Understandably, since such a large fraction of radio listening happens while driving. But isn’t it just the nature of disruption to change the conversation all at once? And that’s what happened today with the news that consumers wanting Android Auto […]

Posted in android auto, apple, apple carplay, Automotive, carplay, google, mark ramsey, mark ramsey media, Media, mobile, mobile phone, Moble Audio, radio, radio industry, Radio's Future, ramsey-blog, trends

If Radio Wants to Matter in the Cars of the Future…

Remember when buying a new car meant more than buying an entertainment system that also happened to contain wheels? In other words, remember when you bought the car, not the entertainment system? No longer. Watch this TV spot for the new Kia Optima. It compares the entertainment system “in most mid-size sedans” to a Rubiks Cube. […]

Posted in android auto, apple, Automotive, carplay, connected car, future, kia, mark ramsey, mark ramsey media, Media, mobile, Moble Audio, optima, radio, radio industry, ramsey-blog, trends

Look Out! Ford will Support Apple CarPlay and Android Auto by 2017

Ford is going all-in on bringing Apple CarPlay and Android Auto to the auto dashboard: Ford is making Apple CarPlay and Android Auto available on all 2017 vehicles equipped with Sync 3 in North America, starting with the all-new Ford Escape. Owners of 2016 vehicles equipped with Sync 3 will get an opportunity to upgrade “later […]

Posted in android, apple, auto, business, carplay, ford, future, mark ramsey, mark ramsey media, Media, mobile, Moble Audio, model, monetization, online radio, radio, Radio's Future, ramsey-blog, sync

How Radio Can Make Money in Mobile

If you’re a radio broadcaster, your audience is mobile-first, but what about your audio platform? Increasingly, mobile is the place where you need to activate audience interaction and monetize audience engagement. So do you have a compelling mobile solution for your audio brand, one that actually makes money? Bill Freund is EVP/Chief Revenue Officer and […]

Posted in 2015, Audio, bill freund, clip, clip interactive, clip radio, festival, future, hivio, mark ramsey, mark ramsey media, Media, mobile, monetization, radio, radio industry, ramsey-blog, sara sissenwein

Does Your Radio Station Need a Mobile App?

Why should radio broadcasters care about mobile? And, more importantly, what strategies should broadcasters employ to stay in tune with their audiences as they adopt mobile and move some or most of their attention and usage to it? Jeff Hasen is the perfect person to talk with about this. He’s the author of The Art […]

Posted in digital, Digital Strategy, interview, Interviews, jeff hasen, mark ramsey, mark ramsey media, Media, mobile, Moble Audio, persuasion, radio, radio industry, Radio's Future, ramsey-blog, strategy

The New Auto Dashboard Isn’t as Scary as Radio Thinks

Every time there’s some new innovation out there which enhances the choice set available to consumers who want to hear audio entertainment or information, a chill runs up the spine of every broadcaster, because with such a large fraction of listening, radio seems to stand more to lose than to gain from the expansion of […]

Posted in apple, auto, car, coke, connected car, dashboard, doom, edison, fox news, future, libsyn, mark ramsey, mark ramsey media, Media, mobile, nike, pandora, podcasts, radio, radio industry, Radio's Future, ramsey-blog, spotify, taylor swift, trends

Breakthrough Digital Strategy for Radio – Federated’s James Derby

In radio, we are always talking about digital strategies, but how about seeing some actual strategies in action and the real audience and revenue results they generate? That’s why James Derby spoke at hivio, the audio future festival held a while back in LA. James has led the development of some of the boldest, most inventive, […]

Posted in 2015, Audio, digital, digital marketing, federated, future, hivio, Interviews, james derby, local, los angeles, mark ramsey, Media, mobile, radio, ramsey-blog, sports, strategy

A Dramatic Reinvention of Mobile News/Talk Apps

What if your News/Talk station could have a mobile app that not only replayed your linear over-the-air stream, but also created something new? That is, what if you could personalize the content to the individual consumer – news, traffic, weather? And what if it could be presented in a non-linear stream, unique to every individual? […]

Posted in anil panguluri, app, Apps, Audio, mark ramsey, mark ramsey media, Media, mobile, news, newsbeat, radio, radio industry, ramsey-blog, talk, traffic, weather

About Seth Godin’s “End of Radio”

Radio broadcasters have made much fuss about Seth Godin’s post this past week titled “an end of radio.” In it, Seth referenced the conversation he and I had eight years ago about the future of radio and how it would likely be impacted by access to unlimited online radio alternatives. It’s hard to believe our […]

Posted in amp, beat, end, lite, mark ramsey, mark ramsey media, Media, mobile, Moble Audio, pandora, radio, Radio's Future, ramsey-blog, seth godin, spotify, uber, wktu
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