2014 Archives - Page 2 of 3 - Radio Intelligence
Blog Archives

What Advertisers Want from Radio

What do advertisers want from the audio marketplace in general and from radio in particular? Let’s ask an agency head! Or in this case, an “anti-agency” head: Ric Militi, CEO of InnoVision, a company that buys terrestrial radio, Pandora, and a whole lot more. This was one of the standout Q&A’s from hivio 2014, the audio […]

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Posted in 2014, Advertising, agency, Audio, broadcasting, buy, future, hivio, innovision, mark ramsey, mark ramsey media, Media, radio, radio industry, ramsey-blog, ric militi, trends

This is how Pandora has Changed Audio Advertising

Pandora is changing more than the way folks consume radio – it’s changing the way agencies view audio advertising. This was at the center of my conversation with Pandora VP Audio Sales Doug Sterne at the hivio audio future festival in San Diego in June, 2014. Among the questions Doug answers: What impact has online radio in […]

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Posted in 2014, Advertising, agencies, broadcasting, Doug Sterne, future, hivio, Internet Radio, interview, mark ramsey, mark ramsey media, online radio, pandora, radio, radio industry, ramsey-blog, sales, trends

The Future of Your Radio Brand – Mark Ramsey @hivio 2014

Podcasting, online radio, terrestrial radio, satellite radio….Do you think that all these audio silos have little in common? That podcasting is different from radio is different from online radio and Pandora, etc? You’re wrong. Do you think that ever-increasing choices in a world offering everybody their own personal customized experience means the end of “hits,” and – […]

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Posted in 2014, Audio, brands, broadcasting, festival, future, go big, go home, hivio, mark ramsey, mark ramsey media, Media, pandora, presentation, radio, radio industry, ramsey-blog, Satellite Radio, star wars, terrestrial radio, trends

Images of hivio 2014 – the Audio Future Festival

I wanted to create an event that attracted a bevy of thoughtful future-oriented doers in the audio space, one that offered new ideas, inspiration, and compelling Q&A for radio, online radio, digital audio, and podcasting (I’m only pretending those are separate categories, of course). I also wanted to create an event that folks would be proud to […]

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Posted in 2014, AGOGO, andrea russett, Audio, becky brenner, conference, craig bruce, emma coats, festival, future, hivio, honey badger, innovision, j. d. Heilprin, mark ramsey, Media, phil becker, pixar, podcast one, radio, radio industry, ramsey-blog, randall, ric militi, Southern Cross Austereo, star wars

hivio 2014 is Breaking Records!

It’s shaping up to be perhaps the most diverse gathering of professionals in the audio information and entertainment space ever. Just take a look at this word cloud version of all the company names present in the room: From broadcasters to podcasters, from commercial radio to public radio, from startups to established players, from digital […]

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Posted in 2014, AGOGO, gary vaynerchuk, hivio, mark ramsey, mark ramsey media, Media, pandora, podcastone, radio, radio industry, ramsey-blog, siriusxm, Southern Cross Austereo, t shirt, youtube

hivio 2014 – Check Out the Amazing Lineup

Wouldn’t it be great if the audio space had its own little version of SXSW? A place for the cool kids in and around the radio world to meet and play together? No matter if they were US or international, broadcasters, podcasters, commercial or public media, online radio, agencies, technologists in the audio space, storytellers, […]

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Posted in 2014, AGOGO, andrea russett, Audio, audio entertainment, content marketing institute, craig bruce, Doug Sterne, emma coats, event, gary vaynerchuk, growth hacker, heilprin, hivio, innovision, j.d., lineup, Mark Middo, mark ramsey, Media, pandora, phil becker, pixar, podcastone, radio, radio industry, ramsey-blog, ric militi, rob greenlee, robert rose, Southern Cross Austereo, tim sabean, unconference

Go Big or Go Home

If you are in Nashville for the Country Radio Seminar, stop by my presentation at 11am on Thursday, February 20. The title: BUILDING A STRONG BRAND NO MATTER WHAT TECHNOLOGY DOES Here’s the description: Radio is suffering a crisis of attention. The time spent with radio is declining as attention scatters to sexy alternatives. The solution […]

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Posted in 2014, country, country radio, crs, Events, go big, go home, mark ramsey, mark ramsey media, Media, presentation, radio, radio industry, ramsey-blog, seminar

Predictions for Radio in 2014

Tom Taylor offered up some questions for radio to ponder in 2014. I thought I’d take this opportunity to answer them: 1. Connected car – friend or foe? Both – and neither. The connected car doesn’t care about you, radio. It cares only about the consumers on the buying end of the auto transaction and, […]

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Posted in 2014, Advertising, connected car, Insights, mark ramsey, mark ramsey media, Media, online radio, predictions, radio, radio industry, Radio's Future, ramsey-blog, tom taylor, trends

Radio’s 2014: A New Year – A New Quest

Stop the pity party, broadcasters! It’s a new year! All year long I hear tons of complaints that “radio is not doing this” and “radio is not doing that.” I’m asked if I ever get frustrated that maybe, just maybe, industry titans aren’t listening to me. Well of course not! First of all, tons of […]

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Posted in 2014, circle of influence, hivio, Insights, jonny quest, mark ramsey, mark ramsey media, Media, new year, radio, radio industry, Radio's Future, ramsey-blog

hivio 2014 – the Audio Future Festival: It’s ON!

It was one of the hottest audio-centric events of 2013. Of course, I’m talking about hivio, the first-ever audio future festival. It didn’t look, feel, or smell like any other gathering of radio types. But don’t take my word for it…. Just watch this short highlight reel (and spot all the familiar faces – or […]

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Posted in 2014, Audio, festival, future, hivio, jaime solis, mark ramsey, mark ramsey media, Media, radio, radio industry, ramsey-blog, san diego, unconference