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How Radio Can Make Money in Mobile

If you’re a radio broadcaster, your audience is mobile-first, but what about your audio platform? Increasingly, mobile is the place where you need to activate audience interaction and monetize audience engagement. So do you have a compelling mobile solution for your audio brand, one that actually makes money? Bill Freund is EVP/Chief Revenue Officer and […]

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Posted in 2015, Audio, bill freund, clip, clip interactive, clip radio, festival, future, hivio, mark ramsey, mark ramsey media, Media, mobile, monetization, radio, radio industry, ramsey-blog, sara sissenwein

A Choppy Stream Ahead for NextRadio

With a great flourish, the powers-that-be behind the NextRadio app have announced that this week shall begin a thunderous effort to enlist one constituency so far utterly lacking in enthusiasm for NextRadio’s product: Consumers. And so begins an onslaught of over-the-air radio spots designed to lead consumers to download an app that will not work on most […]

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Posted in bill freund, clip interactive, digital, Digital Strategy, emarketer, emmis, fm, FM on Mobile Phones, mark ramsey, mark ramsey media, Media, mobile phone, nab, nextradio, online radio, rab, radio, radio heard here, Radio's Future, ramsey-blog

You are Invited to hivio 2015 – the Audio Future Festival

There are events for radio and online radio and digital and local revenue and commercial and public and Christian broadcasters, but there’s no event for people across the audio space to gather together in one place at one time. Audio is one medium, and hivio, the audio future festival, is that one event. I’m proud to announce that […]

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Posted in 2015, available, bill freund, brian benedik, clip interactive, dennis clark, duncan orrell-jones, fast company, federated media, forbes, hivio, iheartmedia, jaclyn johnson, jaime solis, jake shapiro, james derby, joel douek, kirsten wolf, man made music, marilu henner, mark ramsey, Media, michael schneider, mike agovino, nerdist, no subject, pat higbie, prx, ramsey-blog, richard laermer, rlm, sara sisenwein, scott baker, seth laderman, slacker, spotify, starcom, the blaze, tickets, tom asacker, triton, tv guide, xapp media

How Broadcasters Can Monetize Their Mobile Apps

I have long argued that radio broadcasters demand too little of their mobile apps. Yes, they can stream the over-the-air content. But so can your radio. What else can they do? What about your app is so essential, so engaging, such an important complement to the over-the-air and streaming experience that it demands not only that I […]

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Posted in Advertising, app, bill freund, broadcasters, clip, clip interactive, interview, mark ramsey, mark ramsey media, Media, mobile, monetization, monetize, platform, radio, radio industry, ramsey-blog, revenue

Clip Interactive: Making Your Radio Mobile App Better

If you’re like me you get an empty feeling from too many radio mobile apps. The addition of podcasts and social links can’t mask the fact that the app is often little more than the audio stream with a fresh face. But is that all radio mobile apps should be? Clip Interactive doesn’t think so. […]

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Posted in app, bill freund, clip, clip interactive, interactive, Interviews, kink, mark ramsey, mark ramsey media, Media, mobile, portland, radio, radio industry, ramsey-blog, strategy