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If CNN’s Ratings “Don’t Matter,” Why Do Yours?

The entire category of cable news is suffering a ratings slide. So acknowledges Time Warner CEO Jeff Bewkes. But what’s his solution? How will he turn the cable news ratings situation around? Well it turns out that’s asking the wrong question. In fact, CNN’s response has been to add specialty shows which are decidedly not […]

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Posted in Advertising, anthony bourdain, attention, business model, cnn, digital, jeff bewkes, mark ramsey, mark ramsey media, Media, Media Unplugged, mike rowe, mobile, Radio's Future, ramsey-blog, ratings, revenue, sharon waxman, the grill, the wrap, tom asacker, trends

Hulu and the Star-Making Future of Radio

I have glimpsed the future of radio and it is Hulu. Let me explain. Once upon a time, Hulu was that slick online platform that provided a quality viewing experience for gobs of top quality, professionally produced TV content, including a deep archive of favorite shows from days gone by. Well it’s still that, of […]

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Posted in brian stelter, charlotte koh, cnn, hulu, Insights, mark ramsey, mark ramsey media, Media, original, radio, radio industry, Radio's Future, ramsey-blog, reliable sources, trends

What ESPN’s Franchise Business Means to You

Why did ESPN acquire Nate Silver and his hugely popular NYT blog FiveThirtyEight.com? Was it just to lay odds on sports events? Or was it for a much bigger play? This past weekend on CNN’s Reliable Sources, ESPN Chief John Skipper spelled out the strategy: …We had launched Grantland, [where we] allowed Bill Simmons to […]

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Posted in bill simmons, cnn, espn, Insights, john skipper, local tv, mark ramsey, Media, nate silver, newspaper, platform, radio, radio industry, ramsey-blog, reliable sources, sports, tom asacker, tv

News/Talking about the Wrong Things

Republican soul-searching followed the demographic slam to the gut from younger voters, African Americans, and Hispanics in the election earlier this month. And the reverberations from that punch have resonated through the ranks of News/Talk programmers and talent nationwide. While I can’t be specific about the research I have done in that area (it’s both […]

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Posted in any news, broadcasting, cnn, conservatism in the united states, conservative talk radio, fox news, fox news channel, hannity, hln, mark ramsey, mark ramsey media, Media, msnbc, news, news on tv, news/talk, news/talk station, not talking, npr, political talk, radio, radio formats, radio industry, RIU, sean hannity, social issues, talk, talk promises, Talk Radio, talk station, talking stars, television in the united states, things to talk, your news

Radio Lessons from the Huffington Post

Huffington Post founder Arianna Huffington was on CNN last weekend where she outlined the key elements of HuffPo’s success.  And while not every (or maybe even not any) other site can hope to become the traffic magnet that is Huffington Post, it seems to me her prescription is relevant for any local media company that […]

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Posted in arianna huffington, cnn, huffington post, huffpo, lessons, leverage, mark ramsey, mark ramsey media, Media, Public Radio, radio, radio industry, reliable sources, RIU, Talk Radio, tribe