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People Don’t Fall In Love With Distribution Channels…

…they fall in love with content. It’s not often I make a post that is purely an image, but I thought I’d make a tiny – and meaningful – exception today. Enjoy.

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Posted in channel, content, distribution, fall, image, infographic, love, mark ramsey, mark ramsey media, Media, radio, radio industry, Radio's Future, ramsey-blog

Surprise! Radio Disney Doesn’t Need Radio!

So Disney sells of all of its Radio Disney station assets – 23 AM and 1 FM –  save for its LA flagship, which is evidently a content creation hub and not simply a means of distribution. …and the radio industry goes wild! What does this mean? What is Disney signaling? Does this even matter? These […]

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Posted in am radio, assets, bob iger, content, distribution, Insights, Internet Radio, mark ramsey, mark ramsey media, Media, online radio, radio, radio disney, radio industry, Radio's Future, ramsey-blog, sale

Bringing Audio Together – the Magic of AGOGO with J.D. Heilprin

If all your favorite audio content is all over the place in a variety of different channels, why can’t you aggregate it all in one place? Well, now you can! J.D. Heilprin is founder of AGOGO, a stealthy mobile-first startup that was recently featured in the iTunes store as “best new app” and “top news […]

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Posted in 2014, AGOGO, app, Apps, Audio, content, future, hivio, itunes, j. d. Heilprin, mark ramsey, mark ramsey media, Media, platform, radio, radio industry, Radio's Future, ramsey-blog

The Death of Distribution Channel Advantage

So I read with interest today this distribution-related tidbit from NTS MediaOnline: Cumulus Media-owned Westwood One has announced an agreement with NextRadio that will enable all U.S. radio stations to use advertising inventory to fund the industry’s payments to Sprint. Over the past year, broadcasters have been asked to commit dollars and/or inventory to fund […]

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Posted in content, david carr, distribution, fm, hail mary, hivio, hulu, Insights, mark ramsey, mark ramsey media, matt stone, Media, mobile phones, new york times, nextradio, radio, radio industry, ramsey-blog, south park, sprint, trey parker

6 Reasons Radio Listeners IGNORE Your Morning Show

You know the routine. Your radio station introduces a new morning show and you sit back and wait for the magic to happen. And you wait…and you wait. Still, the audience doesn’t know them, doesn’t care about them, or knows them and still doesn’t care about them. Why is this happening? Six reasons: 1. Because […]

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Posted in content, entertainment, ignore, Insights, mark ramsey, mark ramsey media, Media, Morning Radio, morning show, Personalities, radio, radio industry, ramsey-blog, ratings, reasons, risk, talent

Lessons for Radio from Time Warner Cable

Earlier this year, CBS was blacked out on Time Warner Cable in several major markets due to a dispute over content rights fees. CBS wanted more and Time Warner didn’t want to pay it. More than 3 million Time Warner Cable customers lost access to CBS-owned stations, Showtime, and three other cable nets for a […]

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Posted in broadcasting, cable, cbs, content, dexter, distribution, lesson, mark ramsey, mark ramsey media, Media, radio, radio industry, Radio's Future, ramsey-blog, showtime, time warner

What Happens to Radio when Technology Kills Mobile Phones?

There remains a drumbeat among some broadcasters to install FM radio into mobile phones, but what happens when some new technology kills off those mobile devices? From Business Insider: There is a line of thinking that the smartphone era will perish almost as quickly as it began.This is, after all, the natural way of technology. […]

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Posted in apple, business insider, content, context, iwatch, mark ramsey, mark ramsey media, Media, radio, radio industry, Radio's Future, RIU, technology, wearable

Investors are Focusing on Content, not Distribution

USA TODAY markets reporter Matt Krantz answers this reader question: Why have the large diversified media companies been such strong [stock market] performers, despite the rise of the Internet? Matt’s answer: Investors are starting to pay less attention to the device, and more to the content. Companies that make the entertainment and content viewed on […]

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Posted in content, device, distribution, innovation, mark ramsey, mark ramsey media, Media, radio, radio industry, Radio's Future, RIU, usa today

Local Public Radio: What To Do…

…in a world where the networks you pay for content circumvent you by distributing much of that same content online? This is a complicated question, but it’s one that branding authority Tom Asacker tackles with me in this highlight from our conversation at the recent Public Radio Program Director’s conference in Las Vegas. Is it […]

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Posted in 2012, a clear eye, Audio, branding, content, featured, local, mark ramsey, Media, nor, program director, prpd, Public Radio, purpose, radio, radio industry, tom asacker, video, Videos

How to Make Your Content “Pop”

Sometimes we have this weird notion that platforms are places for us to put the same stuff everywhere. They’re not. The way to make your content “pop” is to re-imagine it for every platform where it appears.  It’s not the same thing someplace else. It’s something new someplace else – inspired by its original form, […]

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Posted in Audio, content, featured, mark ramsey, mark ramsey media, Marketing Strategy, Media, pop, radio, radio industry, re-imagine, RIU, video, Videos