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How To Be Their Favorite Radio Station

From Nielsen (via All Access): Americans spend 87% of their AM/FM radio listening tuning into their three favorite stations (based on the amount of time spent with each). What’s more interesting is that 58% of all listening goes to just one station, the listener’s favorite (called the ‘1st Preference’ station, or P1) Let’s break this down. […]

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Posted in favorite, mark ramsey, mark ramsey media, Media, nielsen, radio, radio industry, Radio's Future, ramsey-blog, station

Media Unplugged: Introducing your New Favorite TV Network: Facebook!

How the magazine business is winning – that’s right, winning! And… Introducing your new favorite TV network: Facebook! It’s episode 38 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Plus, rants and raves about Tina Fey’s secret to a long life and Chris Rock’s Oscar Girl Scout cookie stunt. Listen as […]

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Posted in business, chris rock, cookies, facebook, favorite, girl scout, inside, long life, magazine, mark ramsey, Media, Media Unplugged, oscar, podcast, podcasts, ramsey-blog, tina fey, tom asacker, tv network, unplugged, winning

SiriusXM is Stealing Your Fans

It’s largely off the radar for most broadcasters but I have noticed something interesting in the past year or so: Satellite radio is getting more important to consumers. I do regular proprietary research studies for broadcasters all over America, and one of my basic measures is the “favorite station” metric. For the many music stations […]

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Posted in favorite, Internet Radio, mark ramsey, mark ramsey media, Media, online, online radio, pandora, radio, radio industry, RIU, satellite, Satellite Radio, sirius, streaming, trends, xm