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Is Social Media for Conversation – or for Broadcasting?

“Social media is for conversations, not broadcasting.” That’s a common bromide among social media gurus.  But is it true? This matters to traditional broadcasters, because so much of what we do is built for broadcasting – it’s built for “one-to-many.”  Should we shoot for more conversation or more distribution? Hubspot’s Dan Zarella took a closer […]

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Posted in blog, blogs, broadcasters, bromide, conversation, conversations, dan zarella, facebook, hubspot, Internet, mark ramsey, mark ramsey media, marketing myths, mass media, Media, media guru, media sound, radio, radio industry, RIU, social media, technology, that's, the conversation, traffic, Twitter, world wide web, zarella

Will Kickstarter Disrupt Public Radio?

Kickstarter is one of several crowdsourced funding platforms.  Have a pet project?  Post it there and let the crowd fund it for you (or not). Recently the folks at public radio program developer PRX (friends of mine) have been experimenting with crowdsourcing development funds for some of their programs, including the third season of a […]

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Posted in 99% invisible, broadcasting, gigaom, independent public, ira glass, kickstarter, lawrence welk, local public, mark ramsey, mark ramsey media, mass media, Media, music radio, national public radio, pro, public broadcasting, public media, Public Radio, public radio exchange, public radio programs, public radio shows, public radio stations, radio, radio formats, radio industry, radio program, radio stations, rerun, RIU, sirius satellite radio, the lawrence welk show, this american life, will kickstarter disrupt public radio