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Better Listen to Saul

In the latest episode of the excellent Re/code Media Podcast, host Peter Kafka (who will be onstage talking media with me at hivio in June) interviewed Peter Gould, the co-creator of TV’s Better Call Saul, a terrific show and the spinoff to the amazing Breaking Bad. One thing Peter said stuck with me: “The job […]

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Posted in better call saul, breaking bad, dj, jock, mark ramsey, Media, Morning Radio, morning show, peter gould, peter kafka, radio, radio industry, ramsey-blog, talent

The Secret of Howard Stern

Bob Lefsetz penned a great piece in praise of Howard Stern recently. I recommend you check it out. It’s great not simply because he hits all the right notes about Howard, although he does. It’s great because Bob deciphers the real secret to Howard’s success, a secret available to anyone who considers themselves “talent.” Says […]

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Posted in america's got talent, bob lefsetz, howard stern, mark ramsey, Morning Radio, radio, radio industry, ramsey-blog, Satellite Radio, secret, siriusxm, talent

6 Reasons Radio Listeners IGNORE Your Morning Show

You know the routine. Your radio station introduces a new morning show and you sit back and wait for the magic to happen. And you wait…and you wait. Still, the audience doesn’t know them, doesn’t care about them, or knows them and still doesn’t care about them. Why is this happening? Six reasons: 1. Because […]

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Posted in content, entertainment, ignore, Insights, mark ramsey, mark ramsey media, Media, Morning Radio, morning show, Personalities, radio, radio industry, ramsey-blog, ratings, reasons, risk, talent