otis Archives - Radio Intelligence
Blog Archives

What Radio can learn from Otis

He stops traffic.  Literally. When my wife and I take him to public places crowds swarm around him, iPhones clicking away. He’s Otis, our 145-pound Newfoundland.  And he teaches the lesson of attention. Attention is scarce always – never more than today.  Bright and shiny objects abound, many of which substitute for the same or […]

See more ›

Posted in attention, dog, lesson, mark ramsey, marketing, Marketing Strategy, Media, newfoundland, otis, radio, radio industry, Radio's Future, RIU, strategy, trends