quartz Archives - Radio Intelligence
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Radio is Still Tops, But…

In a November survey by Morgan Stanley (released this week and reported in Quartz), more than 2,000 American adults were asked what audio platforms they used. Their answers: Now this question is roughly analogous to what broadcasters would call “reach.” It does not really address frequency of usage or “time spent listening.” Radio tops the […]

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Posted in am, fm, iheartradio, itunes, mark ramsey, mark ramsey media, Media, morgan stanley, pandora, podcasts, quartz, radio, radio industry, Radio's Future, ramsey-blog, siriusxm, spotify, youtube

Does This American Life’s “Serial” Signal a “Golden Age” for Podcasts? Nope.

Does This American Life’s “Serial” Podcast signal a new “Golden Age” for Podcasting? Nope. And we’re going to explain why. Also: Why is Beats crushing Bose – on YouTube? It’s episode 8 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we take the steam out of some overheated PR. […]

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Posted in ad, beats, bose, branding, clint eastwood, golden age, mailchimp, marco.org, mark ramsey, Media, Media Unplugged, podcast, podcasting, podcasts, pr, quartz, radio, radio industry, ramsey-blog, serial, this american life, tom asacker, wall street journal, youtube