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Better Listen to Saul

In the latest episode of the excellent Re/code Media Podcast, host Peter Kafka (who will be onstage talking media with me at hivio in June) interviewed Peter Gould, the co-creator of TV’s Better Call Saul, a terrific show and the spinoff to the amazing Breaking Bad. One thing Peter said stuck with me: “The job […]

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Posted in better call saul, breaking bad, dj, jock, mark ramsey, Media, Morning Radio, morning show, peter gould, peter kafka, radio, radio industry, ramsey-blog, talent

Here’s What Radio Will Learn from This Week’s Republican Debates

So all the leading (and not so leading) Republican presidential contenders will be stretched across two stages at the end of this week in the first official debate of the election season. So what can radio learn from this political extravaganza? Well, consider what you will and won’t see. You’ll see little of any depth or seriousness. […]

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Posted in 2015, debate, learn, lesson, mark ramsey, mark ramsey media, Media, news/talk station, radio, radio industry, Radio's Future, ramsey-blog, republican, saturday night live, snl, station, strategy, talent

How to Hire Radio Talent

This week I was called by a radio industry trade and asked an interesting question: How should radio stations hire differently in this new age? In other words, what qualifications should we be looking for in talent, programming, and sales that are different from today’s conventional qualifications? This is a great question, so let me […]

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Posted in comic con, Digital Strategy, hire, howard stern, keith olbermann, mark ramsey, mark ramsey media, Media, radio, radio industry, radio station, Radio's Future, ramsey-blog, recruiting, rules, talent

The Future of Radio Talent – iHeartMedia’s Dennis Clark at hivio

So you think the future of radio is shutting up to play more songs? Think again. Dennis Clark is iHeartMedia’s secret weapon when it comes to talent development. In this rare appearance before a U.S. audience at hivio 2015, Dennis talks about the future of talent and how talent is at the heart of radio’s and audio’s […]

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Posted in Audio, clear channel, dennis clark, development, festival, future, hivio, iheartmedia, Interviews, mark ramsey, mark ramsey media, Media, radio, radio industry, ramsey-blog, talent

hivio is LIVE Thursday and Friday – WATCH for FREE

hivio, the audio future festival, is LIVE THURSDAY and FRIDAY! You can watch it for FREE! Radio, online radio, podcasting, agencies, social media, brands, talent, and voices from transmedia brands like TV Guide and TheBlaze and a special appearance by Marilu Henner. It’s all happening at hivio. We’re live on Thursday, from 1 – 5pm PT and Friday from […]

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Posted in Advertising, agencies, event, hivio, live, marilu henner, mark ramsey, online radio, podcasting, radio, ramsey-blog, stream, talent

Watch hivio Stream LIVE on Thursday

hivio is the audio future festival, and it begins THURSDAY! You can watch it LIVE for FREE! Radio, online radio, podcasting, agencies, social media, brands, talent, voices from transmedia brands like TV Guide and TheBlaze, and a special appearance from Marilu Henner. It’s all happening at hivio. We get started at 1pm PT / 4pm ET, Thursday […]

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Posted in 2015, agencies, event, hivio, live stream, mark ramsey, Media, online radio, podcasting, radio, ramsey-blog, talent

What Radio Can Learn from Star Wars VII

Last week the Internet melted. And if you’re a Star Wars fan, you know the precise moment: When the latest teaser trailer for the newest chapter in the long-running Star Wars saga was unleashed online. You’ve probably seen it by now. It has been watched more than 40 million times, so I’m assuming at least one of […]

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Posted in 7, content, disney, j.j. abrams, lessons, mark hamill, marvel, radio, radio broadcasting, Radio's Future, ramsey-blog, star wars, talent, tease, vii

Is Social Media “A Great Wasteland”?

Is social media “a great wasteland” of the modern media age? And…why is MSNBC launching daily Facebook videos that have nothing to do with the MSNBC brand? It’s episode 15 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Tom rants and raves on platforms mistaken for brands. Mark rants and […]

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Posted in actor, facebook, following, frequency, mark ramsey, Media, Media Unplugged, michael wolff, msnbc, new shows, podcasts, post, ramsey-blog, scenecast, sceneent.com, social media, social media today, talent, tom asacker, Twitter, wasteland, wrap

Radio’s Crisis of Personality

One of radio’s greatest advantages relative to competing media are its personalities – or at least that could be an advantage. But a “personality” isn’t simply a voice on the air. For a personality to matter he or she must be a genuine talent, someone with “star power” who magnetizes an audience because he or she is […]

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Posted in bob and tom, casey kasem, dick clark, dj's, elvis duran, famous, hosts, howard stern, mark ramsey, mark ramsey media, Media, most, online, Personalities, podcasting, radio, radio industry, Radio's Future, ramsey-blog, ryan seacrest, satellite, soylent green, star, talent, wolfman jack

A Halloween Story for Broadcasters

This is something of a tradition for me – to post one particular spooky video I produced about three years ago. Every year on Halloween I share it again. If you’ve seen it before please forgive the indulgence. The truth is that my list has swelled to about double what it was last year at […]

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Posted in boris karloff, frankenstein, halloween, Insights, james whale, lesson, mark ramsey, mark ramsey media, Media, radio, radio industry, ramsey-blog, talent, universal, william henry pratt