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Is Radio Wasting Effort on Facebook?

Based on stats released by Facebook last year, only about 16% of Facebook fans receive the posts of the pages they “like.” This is Facebook’s effort to maintain the “quality” of the feed whether or not a consumer has opted-in to connect to it. While Facebook continues to send lots of traffic to lots of […]

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Posted in brands, digiday, facebook, mark ramsey, mark ramsey media, Media, radio, radio industry, RIU, social media, throttle