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Media Unplugged: Twitter’s Misbegotten Live Video Strategy

Twitter’s Misbegotten Live Video Strategy. And…Champagne and Caviar Dreams, Meet Cold Hard Cash. Plus, rants and raves about the visual effects artist with the most amazing video to sell his used car – ever, and more. It’s episode 63 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. This episode is brought […]

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Posted in live video, mark ramsey, Media, Media Unplugged, om malik, podcast, podcasts, ramsey-blog, ryan holiday, stackadapt, tom asacker, Twitter, unplugged

Media Unplugged: Amazon Lands NFL Streaming Rights…So What?

Amazon lands NFL streaming rights…So what? And… Should Twitter be charging? Plus, rants and raves about Netflix’s new ratings system, the value of authenticity (or lack thereof) in Pepsi’s aborted new campaign, and more. It’s episode 61 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. This episode is brought to you […]

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Posted in amazon, Audio, football, mark ramsey, Media, Media Unplugged, netflix, nfl, pepsi, podcasts, radio, radio industry, ramsey-blog, rights, stackadapt, streaming, tom asacker, Twitter, unplugged

Media Unplugged: Apple is the New Hollywood!

Apple is the new Hollywood! And… You can’t fix Twitter. Plus, rants and raves about new products at CES that make perfectly good items too complicated, advice on writing stronger that should be more strongly written, Tom’s great new book, “I Am Keats,” and more. It’s episode 56 of Media Unplugged with branding authority Tom Asacker […]

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Posted in 2017, apple, Audio, ces, fix, hollywood, i am keats, mark ramsey, Media, Media Unplugged, podcast, podcasts, ramsey-blog, tom asacker, Twitter, writing

The Digital Trends that Will Most Impact Audio, Online Radio, Radio, and Podcasting

How do radio, online radio, and podcasting fit into the larger pattern of tech trends washing over today’s audiences? What’s the power of audio in the first place? Peter Kafka is a great person to ask. Peter is Senior Editor for Media at Re/code, the digital news platform launched by Kara Swisher and Walt Mossberg. Peter […]

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Posted in 2016, digital, facebook, hivio, homebrew, mark ramsey, mark ramsey media, Media, online radio, peter kafka, podcasting, radio, Radio's Future, ramsey-blog, re/code, snapchat, technology, trends, Twitter

Media Unplugged: Netflix’s Secret Way to Predict Your Likes

Netflix’s Secret Way to Predict Your Likes. And… Twitter Streams NFL Games – that’s GREAT – for the NFL. It’s episode 40 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Plus, rants and raves about how YOU can “hack the media” the Donald Trump way, what it means when 2,000 YouTube […]

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Posted in bloomberg, donald trump, garbage, hack, mark ramsey, Media, Media Unplugged, million subscribers, netflix, nfl, podcast, podcasts, predict, ramsey-blog, shopify, slogan, tastes, tom asacker, Twitter, youtube

It’s Time For Rush Limbaugh To Go

Rush Limbaugh’s contract is up and it’s decision time – not only for Rush but for the industry which awakens to a 2016 where, for better or worse, Rush is the most famous name in radio. And it’s time for Rush Limbaugh to go. Now this is nothing personal. Rush has had an amazing symbiotic […]

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Posted in am radio, contract, facebook, future, hivio, iphone, mark ramsey, mark ramsey media, Media, radio, Radio's Future, ramsey-blog, red seat ventures, renewal, rush limgaugh, Satellite Radio, trends, Twitter, youtube

Is Social Media “A Great Wasteland”?

Is social media “a great wasteland” of the modern media age? And…why is MSNBC launching daily Facebook videos that have nothing to do with the MSNBC brand? It’s episode 15 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Tom rants and raves on platforms mistaken for brands. Mark rants and […]

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Posted in actor, facebook, following, frequency, mark ramsey, Media, Media Unplugged, michael wolff, msnbc, new shows, podcasts, post, ramsey-blog, scenecast, sceneent.com, social media, social media today, talent, tom asacker, Twitter, wasteland, wrap

Look Out: Big TV is Eating the Internet – Media Unplugged Ep 6

We have about two thousand listens to the new twice-monthly podcast I produce with branding strategist Tom Asacker. It’s called Media Unplugged. Have you listened yet? This week Tom and I ask whether the Internet is disrupting the TV industry or – after decisions by HBO and CBS to provide streaming-only subscription services – is Big Media eating […]

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Posted in Advertising, cable, cbs, digital, facebook, hbo, Internet, mark ramsey, Media, Media Unplugged, pinterest, podcasts, ramsey-blog, streaming, subscription, tom asacker, tv, Twitter, unplugged

Ryan Holiday: How to Grow Your Media Brand the Silicon Valley Way

Quick Summary: How do today’s tech startups launch and scale big and fast? By using a new union of traditional and direct marketing and business development that adds up to one thing: Growth. How can radio and other media brands become “growth hackers”? Ryan Holiday is the former Director of Marketing for American Apparel. He has promoted […]

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Posted in Advertising, airbnb, branding, dropbox, future, groupon, growth hacker, Insights, Interviews, marc ecko, mark ramsey, mark ramsey media, marketing, Media, pr, radio, radio industry, ramsey-blog, ryan holiday, seth godin, tim ferriss, tucker max, Twitter

Social Media for Radio the #ChrisHardwick Way

What is this show @midnight that has exploded in ratings and social media buzz since its debut last October? And why should radio care? You should care because @midnight and its creator/host Chris Hardwick have cracked the code on how to use Twitter – and there’s much you can learn from their strategy. Writes The […]

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Posted in @midnight, buzz, chris hardwick, comedy central, Insights, mark ramsey, mark ramsey media, Media, nerdist, radio, radio industry, ramsey-blog, social media, strategy, tactics, Twitter