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Radio is Bad at Technology, but…

All right, let’s just say it. Radio is really bad at technology. Sure, we can mess with Twitter and Facebook and YouTube, but your five-year-old has mastered these. Being able to function in the presence of technology with something less than the capacity of a pre-teen is not the same as being good at technology […]

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Posted in brand, Digital Strategy, experience, fuel band, humanity, mark ramsey, mark ramsey media, Media, nike, pandora, pioneer, radio, radio industry, Radio's Future, technology, usa today

Investors are Focusing on Content, not Distribution

USA TODAY markets reporter Matt Krantz answers this reader question: Why have the large diversified media companies been such strong [stock market] performers, despite the rise of the Internet? Matt’s answer: Investors are starting to pay less attention to the device, and more to the content. Companies that make the entertainment and content viewed on […]

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Posted in content, device, distribution, innovation, mark ramsey, mark ramsey media, Media, radio, radio industry, Radio's Future, RIU, usa today

A Podcast is an Ad for Everything Else we Do

I’m on vacation this week, so my posts will be sparer and pithier than usual (I can already hear some of you mutter “good news!”).  But this one I couldn’t resist…. Filmmaker and celebrity podcaster Kevin Smith in USA Today: Podcasting doesn’t pay the bills, directly “Stuff comes out of it. The podcast itself is […]

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Posted in Adam Carolla, Advertising, gary vaynerchuk, kevin smith, mark ramsey, mark ramsey media, Media, podcast, podcasting, radio, radio industry, Radio's Future, RIU, usa today