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Is Online Video Killing the TV Star? No!

Is online video killing the TV star? Absolutely not! Also: What does it mean when the debut novel from a YouTube star breaks records and outsells even Harry Potter? It’s episode 9 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we go inside media to reveal the ugly truth! And if you’re reading […]

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Posted in advertisers, content, google, harry potter, itunes, jeff schmidt, jk rowling, killing, mark ramsey, Media, Media Unplugged, online, original, peter pan live, podcast, podcasts, ramsey-blog, record, stitcher, tom asacker, tv star, tweet, unplugged, viacom, video, youtube, zoella

Media Unplugged: BuzzFeed’s Viral Secrets / Netflix vs. Hollywood – Again

It’s episode 4 of Media Unplugged, and Tom Asacker and Mark Ramsey reveal the secret to BuzzFeed’s video success and uncover the real story underlying Netflix’s attack on the movie business. First, we discuss the magical pixie dust that makes BuzzFeed’s viral videos go viral and what that has to do with tapping consumer desire. Second, Netflix fires a bullet to the […]

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Posted in adam sandler, branding, buzzfeed, crouching tiger, distribution theater, hollywood, mark ramsey, marketing, Media, Media Unplugged, movie, netflix, podcasts, ramsey-blog, sequel, tom asacker, video, viral

Watch hivio 2014 LIVE – RSVP Here!

hivio is the audio future festival, and it streams LIVE from San Diego on Wednesday, June 4, 2014, beginning at 8:30 am PT New Ideas, Inspiration, and Compelling Q&A for Radio, Online Radio, Digital Audio, and Podcasting. Mark Ramsey talks LIVE with SiriusXM’s Tim Sabean, InnoVision’s Ric Militi, Southern Cross Austereo’s Craig Bruce, Growth Hacker […]

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Posted in 2004, andrea russett, converence, craig bruce, Doug Sterne, emma coats, Events, gary vaynerchuk, hivio, j. d. Heilprin, live, live stream, Mark Middo, mark ramsey, pixar, ramsey-blog, ric militi, rob greenlee, robert rose, rsvp, san diego, stream, tim sabean, video, watch

Radio: Monetizing Fans who Love You

It’s not all about advertising, folks. Whether you’re a podcaster, a broadcaster, or something in between, how can you extract revenue from your biggest fans, the folks who most want to give you money because they love you? That’s the question I put to David Plotz, the Editor in Chief of Slate.com and a host […]

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Posted in david plotz, Digital Strategy, Interviews, mark ramsey, mark ramsey media, Media, monetization, podcasting, podcasts, political gabfest, radio, radio industry, ramsey-blog, slate, video, wnyc

The Future of Radio In a Nutshell

Want to hear some great ideas on the future of radio and the role of what we sometimes call “podcasting” in it? Then watch this video. It’s the New Media Show from Geek News Central with Todd Cochrane and Rob Greenlee, and I am their featured guest this week. We cover a TON of ground […]

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Posted in central, future, geek news, hivio, Insights, Internet Radio, interview, Interviews, mark ramsey, mark ramsey media, Media, new media show, podcasting, podcasts, radio, radio industry, Radio's Future, ramsey-blog, rob greenlee, todd cochrane, trends, video

The Future of Radio is at the LA Podcast Festival

Or at least it could be…if anyone from radio is paying attention. What is the LA Podcast Festival? It’s a fan appreciation event packed with live performances from the biggest names in comedy podcasts, and it happens October 4-6 in Santa Monica. You’re going, aren’t you? Names you’ll know, like Marc Maron, Dana Gould, Jon […]

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Posted in Audio, comedy film nerds, festival, future, Graham Elwood, la podcast festival, los angeles, mark ramsey, mark ramsey media, Media, Personalities, podcast, podcasts, radio, radio industry, Radio's Future, ramsey-blog, video, Videos

The Best New Audio App of 2013? It’s AGOGO

One of the great pleasures of this job at this time in this industry is being near ground zero when an entrepreneur sees the world in a new way and brings that new world to life. I am proud to have done a tiny bit of work with a great new startup called AGOGO. But […]

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Posted in AGOGO, app, Apps, Audio, featured, heilprin, Interviews, itunes, j. d. Heilprin, mark ramsey, mobile, podcast, radio, radio industry, Radio's Future, store, technology, video, Videos

Lessons for Radio from a World-Class Brand: The San Diego Zoo

What could radio broadcasters possibly learn from a Zoo? Ask the folks at hivio, the first inaugural radio ideas festival, because this conversation between me and San Diego Zoo Global Brand Manager Michael Warburton turned out to be one of the “hits” of the event, and it had the room buzzing. Some highlights: How legendary […]

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Posted in Audio, brand, branding, featured, festival, hivio, ideas, Interviews, mark ramsey, mark ramsey media, marketing, Media, michael warburton, radio, ramsey-blog, san diego, san diego zoo, video, Videos, wild animal park, zoo

Digital Transformation for Radio and Media – Mindgruve CEO Chad Robley

My talk with digital trend-setter Chad Robley is one of the opening sessions from hivio 2013, the inaugural radio ideas festival in San Diego. Chad is CEO of Mindgruve, a digital agency whose clients include brands like Proctor & Gamble, House of Blues, Oracle, Merck and Live Nation. Watch as Chad describes: The importance of […]

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Posted in 2013, Apps, Audio, chad robley, digital, featured, hivio, house of blues, interview, Interviews, jim rome, live, live nation, mark ramsey, mark ramsey media, Media, merck, mindgruve, oracle, proctor & gamble, radio, radio industry, strategy, video, Videos

What’s ahead for Pandora? CTO Tom Conrad talks to Mark Ramsey

Tom Conrad is the CTO of Pandora, and this conversation – from hivio 2013, the inaugural radio ideas festival – is the first public response of Pandora following Apple’s introduction of iTunes Radio. Here are some of the questions I asked Tom: How has Apple’s introduction of iTunes Radio changed the calculus for Pandora? Are […]

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Posted in 2013, apple, Audio, cto, featured, hivio, Internet Radio, interview, Interviews, itunes radio, mark ramsey, mark ramsey media, Media, online radio, pandora, radio, radio industry, strategy, tom conrad, video, Videos