world wide web Archives - Radio Intelligence
Blog Archives

Here’s what IHeartRadio and TuneIn are Missing

Lots of blood, sweat, tears, and treasure have gone into making radio’s alternatives to Pandora et. al., yet I think both IHeartRadio and TuneIn are missing perhaps their greatest opportunity. And it’s staring them in the face. To be sure, these are terrific apps – as good as anything out there. So what are they […]

See more ›

Posted in android software, app, clear channel communications, features radio, hd radio, iheartradio, industry, Internet Radio, listener, mark ramsey, mark ramsey media, Media, music radio, pandora radio, radio, radio induustry, radio listeners, radio stations, radio technology, Radio's Future, RIU, skipping songs, social media, software, solve, the radio station, tunein, web 2.0, world wide web

Is Social Media for Conversation – or for Broadcasting?

“Social media is for conversations, not broadcasting.” That’s a common bromide among social media gurus.  But is it true? This matters to traditional broadcasters, because so much of what we do is built for broadcasting – it’s built for “one-to-many.”  Should we shoot for more conversation or more distribution? Hubspot’s Dan Zarella took a closer […]

See more ›

Posted in blog, blogs, broadcasters, bromide, conversation, conversations, dan zarella, facebook, hubspot, Internet, mark ramsey, mark ramsey media, marketing myths, mass media, Media, media guru, media sound, radio, radio industry, RIU, social media, technology, that's, the conversation, traffic, Twitter, world wide web, zarella

Social Media is a Mirror

Why does a relatively small fraction of your audience “like” you on Facebook? Because, as Shama Kabani reminds us, you’re looking in the wrong mirror. Shama is a celebrated social media author, entrepreneur, and card-carrying member of the digerati (she is also a one-time interview subject on this blog). In a recent piece in Inc. […]

See more ›

Posted in broadcasting, cupcake, facebook, Inc., Insights, mark ramsey, mark ramsey media, marketing zen group, Media, media content, media efforts, media mirror, mirror, radio, radio broadcasters, radio industry, reflection, RIU, shama kabani, social, social media, using social media, world wide web